Growth Focused Strategy for Cannabis Brands
The cannabis industry is evolving fast. Consumer expectations, marketing regulations, and retail competition grow tighter every year. VNTG Point helps cannabis brands stay ahead with compliant, data-driven, and creatively powerful marketing solutions built for dispensaries, cultivators, processors, and vertically integrated operations.
Cannabis is an experiential journey we are rooted in. We know the field, the process, the plant, and the struggle.
Trekking with
American Roots
We partnered with JK Logix to acquire ground and aerial views of their partnered client, American Grown. We created unique and vibrant videos for their website, social media, and promotional blogs. Providing a clear view that illuminates their partnership with the cannabis community.
Tangible Outcomes You Can Expect:
More Leads, Bookings, or Sales
A strategic SEO system and collaboration for your website that turns casual browsers into engaged buyers or clients.
Stronger Brand Credibility
Build establish trust with a polished, professional online presence that feels aligned with your brand vision.
Streamlined, Stress-Free Process
Say goodbye to chaotic follow-ups and confusing buyer journeys.
Better Lead Quality & Filtering
Spend your time talking to the right prospects—not wasting time with tire-kickers.
Higher Monthly Revenue
Because a clear, repeatable sales process = scalable, predictable income.
Real-World Results:
Case Study: Routing Logistics With JK Logix / Armored
Challenge:
Showcase with depth, the high quality grow, and operations of Tip Top Crop, within a closely contained space, for JK Logix’s promotion blogs.
Solution:
We collaborated with them through our production abilities to highlight their clean well-lit space, their quality flower, and the reason they are unique.
Results:
Furthering JK connections of exchange through clear-showcasing of their provided and partnered services with TTC.
What You Can Expect From Us:
Questions About Cannabis Marketing
Yes. Cannabis marketing is one of VNTG Point's specialty practices. We've worked with cannabis cultivators, processors, dispensaries, and vertically integrated operations across Michigan — including brands like Tip Top Crop, Fractal Cannabis, Peninsula Gardens, American Grown, Michigrown, Freight Train Canna, Hytek, and 710 Savant. We've also worked with industry media including High Times.
Cannabis advertising on Instagram, Facebook, TikTok, and Google is restricted — most direct cannabis ads are prohibited, and cannabis brand accounts can be shadow-banned, throttled, or removed without notice. VNTG Point produces cannabis brand content engineered to work within platform restrictions: organic content, education-led storytelling, lifestyle and community framing, and channels where cannabis content is permitted (dispensary partner outreach, B2B wholesale, branded sites, owned channels).
Cannabis marketing operates under unique constraints: state-level regulation on advertising, federal banking and payment processing restrictions, platform-level content policies on social media, packaging regulations on imagery and language, and an industry culture that responds badly to corporatized or sanitized marketing. VNTG Point's cannabis practice is built around these constraints — content that fits the rails of regulation and culture simultaneously.
VNTG Point has worked with cannabis cultivators, processors, retailers, logistics, and industry media including Tip Top Crop, Fractal Cannabis, Peninsula Gardens, American Grown, Michigrown, Freight Train Canna, Evolution Grow, Hytek, 710 Savant, JK Logix, and High Times. We work across the cannabis value chain — from cultivation B-roll and product photography to dispensary content and brand films.
Yes. VNTG Point produces cannabis content with awareness of Michigan Cannabis Regulatory Agency (CRA) marketing rules, including age-gating requirements, prohibited claims, dispensary advertising restrictions, and the limitations on imagery and language that apply to packaging and promotional materials. While we are not a cannabis compliance attorney, our content production is built around regulatory awareness, so brands aren't blindsided by avoidable violations.
Yes. Cultivation footage is a core part of VNTG Point's cannabis content production. We've shot inside multiple Michigan grow operations, capturing cultivation workflow, new strain drops, harvest, processing, packaging, and team content. Drone aerial and ground footage of grow facilities is also part of our standard cannabis production capability via our FAA Part 107 licensed pilot, and camera experience.
Yes. VNTG Point produces cannabis packaging photography (hero shots, in-context shots, dispensary-shelf shots, social-ready styled product photography), brand graphic design for packaging systems, and macro photography for high-detail product visualization (trichome and flower close-ups for premium SKUs).
Yes. VNTG Point produces dispensary-specific content including in-store and exterior photography, dispensary B-roll, branded social content, dispensary screen content (digital signage), and wholesale outreach materials for dispensaries connecting with cultivator and processor partners.
Yes. While VNTG Point is based in Grand Rapids, Michigan, we work with cannabis brands across legal cannabis markets nationwide. Each state has its own cannabis advertising regulations; we research and operate within the regulatory framework of the state where the client's brand is licensed.
What Happens After You Sign On:
Start Growing Now
Discovery Session
We’ll dive into your brand, your goals, and your current content needs. We’ll ask questions about your audience, offers, vibe, and marketing priorities.
Site Mapping & Optimization
We organize your content and ideas into a clear structure and webbing. Perform thorough testing across devices, fine-tune SEO elements, and make any optimizing tweaks.
Shoot Day or Asset Development
Whether it’s a photoshoot, video day, or design sprint, we capture and create with precision, creativity, and intention.
Optimization & Evergreen Strategy
We don’t just hand you content and walk away. We guide you on how to maximize it across platforms. Repurposing assets for long-term marketing power.
Review, Measure, Optimize
We assess wins, identify new growth opportunities, and keep refining your system for even greater success.
Client Testimonials
I've worked with several agencies over the past few years and I can confidently say that VNTG point has been one of my favorite partnerships. The quality of work speaks for itself, but it's the strong commitment to helpful, empathetic, and intentional client service that truly sets them apart.
Joe Sonheim
Somersault, OwnerThe experience and enhancement with the technology truly allowed our program to have that bigtime effect! Recruiting was taken to the next level due to this relationship, we gained the positive exposure that an organization needs when it comes to this level of collegiate sports!
Sparky McEwen
Davenport University Football Head CoachVNTG Point has incredible staff, excellent communication, and delivers outstanding work. It’s clear their values shine through in both their craftsmanship and how they treat their clients. Highly recommend!
Ashlynne Bailey
We have been very impressed with the work that has been done for Davenport University athletics. VNTG Point has always delivered a quality product at a quick return rate. I would recommend them for your next video project.
Ryan Thompson
Davenport University Assistant Director of Athletics/CommunicationsGarrett and his team are always professional, client-centered and fun to work with. We appreciated the new series of member videos that we will use to promote our services and impact.
Renee Rivard
Vice President of Development, Community Action HouseGreat service and great work. Working with VNTG Point was a great experience to improve websites, digital visibility, and social content. Would highly recommend them for your business growth needs!
Cameron Lockrey
Kickback, OwnerLet’s reach the peak!
Get discovered. Get Growing
With over a decade in the digital space, VNTG Point will meet your business where you are and help you climb. Don’t try to do it alone, let us guide you!
