Video Creation

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VNTG Point video production for social media, one shoot feeding a pipeline

The Production-to-Social Pipeline

How a single production becomes an ongoing social presence — the fascia beneath video creation, social media management, and SEO at VNTG Point. Many brands treat “making a video” and “posting on social” as two separate jobs, handed to two separate people, on two separate timelines. The brands that pull ahead treat them as one thing: a pipeline. A single, deliberate flow that runs from the first note on a pre-production sheet to the last comment on

VNTG Point building a social media base from Bumblebee Ice Cream footage

Establishing a Solid Base in Social Media Management

Using video creation and experienced production practice, with brand alignment, to expand the social media presence of Bumblebee Ice Cream — with the vision to thaw the frozen connections of awareness and sales for the ice cream cart and truck rental service. A strong social media presence rarely starts from scratch, more often, it starts from what a brand already has and isn’t using yet. When we partnered with

VNTG Point producing viral social media content for Tip Top Crop

Taking Brand Story to Viral Socials

Distilling creative formats, creative production practice, and brand alignment for transformation into digital assets and building blocks for rooting channels for commercial exchange of Tip Top Crop. Every brand has a story worth telling — the trick is translating that story into social media content people actually stop to watch. For a Michigan cannabis brand like Tip Top Crop, that translation has to

Software Company Video Production | VNTG Point

Software Company Video Production — Brightening Content Management Systems With Foxbright

An illumination in partnering with a website and app development company as a video production company.   Brightening Education Communication Through a Software Company Video Production   Foxbright, a fellow partner of ours (VNTG.), initiated our video production team to action with them in bringing to light their school communication mobile app. Highlighting the broadened bandwidth provided to education communities for content management,

Nonprofit Video Production | VNTG Point Grand Rapids

Ascending With Next Step West Michigan Through Nonprofit Video Production

A perspective in partnering with a local nonprofit as a production team.   Stepping With the Mission of a Nonprofit Video Production   Step one as a nonprofit video production team, was to get the step-by-step understanding of our partnered company’s daily operations, and where their sights are set for the long-term future. In this case it is our dear and local nonprofit organization, Next Step West Michigan (NSWM). Their day-to-day ops range from teen and adult woodworking

Mark Caldwell Attorney at Law Grand Rapids | VNTG Point

Navigating the Michigan Legal System With Mark Caldwell — A Law Firm SEO Case Study

A prospect in partnering with a Michigan-attorney from a website development, SEO, and production team.   Law Firm SEO Case Study of Establishing the Legal Practice   Taking disciplines deeper, our team (VNTG) united with Mark Caldwell, attorney at law, who specializes in OWI/DUI, and driver’s license restoration. We ventured multiple dimensions of marketing strategy to level up his digital presence, in the etheric-digital landscape that affects our

JK Logix Secure Transport MI | VNTG Point

Routing Logistics With JK Logix / Armored — A Logistics Video Production

An angle in partnering with a secure transport / logistics company team from a SEO and production team.   Mapping Out Optimization for a Logistics Video Production    Building and establishing brand integrity is key for all looking to build a sustainable physical and digital network, and as a SEO (search engine optimization) and production team, it was our goal to secure this plan to action and

Video Production Portfolio | VNTG Point Grand Rapids

Construction Video Production — Leveling Roads With Lite Load Services

A view on working with an asphalt company as a production team.   Establishing a Path of Design for Our Construction Video Production   Called to action by Lite Load Services, our VNTG. construction video production team grabbed our Sony DSLR, and DJI drone for ground and aerial leveling of the asphalt company in action. Before we dive in, let’s lay out the ground-work of the objective.

Broadening the Vista With Bumblebee Ice Cream Through Event Video Production

A case study in partnering with an ice cream distributor as a photo and video production team.   Synthesizing the Vision of Event Video Production   Whenever partnering with a company (or individual) on a marketing journey, whether it is small or large scale, we have learned (experientially) that it is key to have a grasp of the day-to-day operations, and long term vision of the business. How else does one map out a journey without knowing where the company intends to

Manufacturing Video Production — Assembly of Digital Network With Matrix Quality Services

An introspection in working with a B2B assembly, quality, and logistics service as an industrial web development and production team.   Establishing a Path of Design by a Manufacturing Video Production   Building a network has a lot of moving parts, and quickly reveals itself an intricate webbing of process, each piece telling a deeper pattern within the greater patterned story. Whether or not a process is linear, the great story of manufacturing designs hints to denser details, those details